Google Ranking Factor - Episode 3
SEO Ranking Factor Episode-3 |
Google Ranking Factor - Episode 1
Google Ranking Factor - Episode 2
In the last 2 articles, we get a sense of the total number of factors related to Google's ranking. In this article, we will also get a sense of the important five ranking factors. So let's get started.# 31. User-Friendly Layout:
There was a time when the website was designed with all kinds of colors, including red-blue-green-yellow. That is, many people are confused about whether the site is user-friendly or not.
But now it is certain that Google considers the user-friendly interface as a very important ranking factor. So to create an SEO friendly website, a user-friendly interface must be taken seriously.
# 32. Domain Trust / Authority:
Google then gives importance to a site, the domain trust of the site will be high. Domain trust refers to the domain's overall value/authority here. The question may come to the head, how can domain trust grow? Whatever the domain's trust / overvalue value/authority doesn't say, quality backlinks are the only way to increase it.
When your website gets a backlink from a quality site, It will also go to Google as a signal, that your website is a website for that matter. Doing so gradually increases the trust of the domain through backlinks.
#33. Site Updates:
This has a lot to do with the number 2 factor of the previous article 2, which was said to be a content update. Not only the content, but it is also important to update the website periodically. Google always wants its visitors to collect and update data, which is why Google gets updates every month. Site updates here mean the theme of the site, starting with the plugin.
#34 Number of pages:
Google takes into consideration the total number of pages on your website for ranking. We know from previous factors that the site's authority plays a vital role in ranking, so Google will be more likely to give a 5-page website than a website with 5 pages.
In many cases, the content of the lower pages also ranks if the content is very good. However, backlinks play an important role in this regard.
#35 Sitemap:
Sitemaps help Google search engine crawl your site very easily. It is important to have a sitemap on the website.
#36 Contact US Page:
Google contacts the "Contact us" page on the website. So that if the visitor has any questions he can easily inform the website authority or owner.
#37 SSL:
To summarize, Secure Sockets Layer or SSL is a type of security protocol. Sol 2 Uses for Various Tasks Including Payment Transactions, Data Transfer, Social Site Security. Recently Google's browser, Chrome, instructs websites not to visit without SSL.
It should be noted that SSL is one of the many ranking factors that Google has confirmed. This means that you must have SSL or Secure Sockets Layer to view the site in good condition. However, some of the local service providers are now showing free service.
# 38 Terms and Service Pages:
Having terms and service pages on the site means giving the visitor an idea at the beginning of what kind of service or product is available on your website, and what terms and conditions they have, which helps to increase the credibility of your website.
#39 Duplicate content:
Only 3 duplicate content is enough to destroy a site. Google is very strict on copyright issues. Previously, many people used to rank with duplicate content, but Google is now smarter. I favor writing the content myself. I favor writing the content myself.
However, if that is not possible, you should check the content with good plagiarism checker software when taking content delivery from Content Writer. In this case, I prefer CopyScape. However, it is a paid tool.
.It can be checked manually and. If a search results in a line and a search by placing "at the beginning and end of it, it means that it is plagiarized content.
#40 Mobile Friendly:
Another important factor in Google ranking is website responsiveness. In the USA, people now search from mobiles more than laptops or desktops. So if your website is not mobile-friendly, then Google will not rank your site from mobile search.
As a result, you will lose the visitor. Those who do not know about the mobile fast index can read this article.
Mobile-Friendly Checker
You can be sure that your website is mobile-friendly by using Google's tool. By going to this link and giving a link to your website, Google will tell you if your site is mobile friendly.
Finishing here today.
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